Brand
Every Brand since 1948 — 307 of them. Popularity, births, and rankings for each year, from official Social Security records.
The story of Brand
Brand is not currently in use for newborns in the United States — fewer than five babies received the name in 2025. Its story lives in the historical record below.
Since 1948, 307 American babies have been named Brand — about 94% boys and 6% girls, making it a genuinely unisex name. Its peak came in 1988, when 14 newborns received the name — the signature sound of the 1980s.
The chart above shows the full history: the popularity view (births per 1,000 babies) is the honest comparison across generations, since total US births have changed enormously since 1880. Switch to the rank view to see where Brand stood among all boys' names in any year, or use the compare tool to plot it against other names.
Brand year by year
Every year since 2001, and five-year steps back to 1880. Rank is within each sex.
| Year | Girls | Girls rank | Boys | Boys rank |
|---|---|---|---|---|
| 2025 | — | — | — | — |
| 2024 | — | — | — | — |
| 2023 | — | — | — | — |
| 2022 | — | — | 8 | #9,093 |
| 2021 | — | — | 6 | #10,988 |
| 2020 | — | — | — | — |
| 2019 | — | — | 10 | #7,726 |
| 2018 | — | — | 10 | #7,701 |
| 2017 | — | — | — | — |
| 2016 | — | — | 5 | #12,448 |
| 2015 | — | — | 6 | #10,858 |
| 2014 | — | — | — | — |
| 2013 | — | — | 8 | #8,907 |
| 2012 | — | — | 6 | #10,968 |
| 2011 | — | — | — | — |
| 2010 | — | — | — | — |
| 2009 | — | — | — | — |
| 2008 | — | — | — | — |
| 2007 | — | — | 6 | #11,101 |
| 2006 | — | — | 6 | #10,835 |
| 2005 | — | — | — | — |
| 2004 | — | — | — | — |
| 2003 | — | — | — | — |
| 2002 | — | — | — | — |
| 2001 | — | — | 5 | #10,766 |
| 2000 | — | — | 9 | #6,912 |
| 1995 | — | — | 6 | #7,915 |
| 1990 | — | — | 8 | #5,889 |
| 1985 | — | — | 6 | #5,869 |
| 1980 | — | — | 5 | #6,359 |
| 1975 | — | — | — | — |
| 1970 | — | — | 7 | #3,885 |
| 1965 | — | — | — | — |
| 1960 | — | — | — | — |
| 1955 | — | — | 5 | #3,941 |
| 1950 | — | — | 6 | #3,362 |
| 1945 | — | — | — | — |
| 1940 | — | — | — | — |
| 1935 | — | — | — | — |
| 1930 | — | — | — | — |
| 1925 | — | — | — | — |
| 1920 | — | — | — | — |
| 1915 | — | — | — | — |
| 1910 | — | — | — | — |
| 1905 | — | — | — | — |
| 1900 | — | — | — | — |
| 1895 | — | — | — | — |
| 1890 | — | — | — | — |
| 1885 | — | — | — | — |
| 1880 | — | — | — | — |
Frequently asked questions
How popular is the name Brand in 2025?
Brand did not appear in the 2025 Social Security data, which means fewer than five babies received the name that year.
How many people are named Brand?
307 babies have been named Brand in the United States since 1948, based on Social Security card applications.
When was the name Brand most popular?
Brand peaked in 1988, when 14 newborns received the name.
Is Brand a boy or girl name?
Brand is used for both: about 6% of babies named Brand have been girls and 94% boys.
Is the name Brand rising or falling?
Brand is declining — less popular now than a decade ago.